Somewhere between trying to do it myself and trying to get others to do it for me, I usually turn to Martha Stewart for inspiration and am always surprised at the amount of new shit (admirably) this woman can churn out per calendar year. Keeping in mind that Martha Stewart isn’t just about ideas (she’s about lifestyle), it shouldn’t come to anyone’s surprise that in 2008, there isn’t a product line left on earth to attach the Martha Stewart name to. This queen bee has cross-pollenated one too many times.

Martha Stewart Custom Homes

Good taste is being exported from Connecticut to places like North Carolina and Atlanta where these bastard clones of Stewarts’ actual estates are sprouting up. KB Homes has taken inspiration from the basic blueprints of Martha’s beach cottage in Long Island, her stone house on the coast of Maine, and even her house in Westport, to the ultimate Lego level. Customize any house with a variety of plans and sizes. All include interior detailing like molding and built-in bookcases, so that every decorative sea shell and first edition book will always have a place to be displayed.

Martha Stewart Macy’s Kitchen Collection

Getting back to the bread and butter of her business, Macy’s has also teamed up with Martha for quite some time now on a variety of kitchen products. Until now, I had assumed it was only Martha Stewart branded dinner and flatware, but actually there is an abundance of fantastic products and cheap prices like the igloo cake mold (pictured above and left), multicolored melamine mixing bowls, and collapsible colander. Best of all, many of the products can be purchased from macys.com and sometimes reflect the same in-store sale prices, online!


Martha’s Vintage

Not to be confused with “Martha’s Vineyard”, the summer playground of American royalty, Martha’s Vintage is a limited release of red and white wines available in Atlanta, Boston, Charlotte, Phoenix, and Portland, Oregon. I’ve already brainstormed the perfect ad for this product. Picture it - A grey haired woman gets up from the couch in tears after watching the most recent episode of Oprah, tops off the last drop off of a Martha’s Vintage into her mouth, turns to the camera and says, “Ignorance really is bliss. Merlot. By Martha’s Vintage”.